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Intimacy & Connection with Miki Ash
Project Type
Creative Collaboration
Date
February 2023
Role
Creative Director, Lead Designer, Brand Partnership Coordinator
Channels
Marketing, Social Media, Website, The HOW app
Photographer
Mack Eveland
In a celebration of empowerment and self-expression, Underclub joined forces with Miki Ash and her transformative wellness platform, The How app.
Dedicated to empowering women beyond lingerie, this partnership brought forth a curated selection of daily self-care rituals meticulously crafted by Miki herself, an esteemed artist and wellness expert.
Together, we embarked on an intimate photoshoot capturing the harmonious synergy of movement, art, and connection. This collaboration embodied empowerment and served as a poignant reminder of the profound fulfillment found in those cherished, intimate moments of self-connection.